Find the shortest path to revenue

You run a B2B SaaS company, you’re past the first few customers, and growth feels harder than it should. You’re still pulled into most key deals, your team is busy but results are patchy, and you don’t have a simple answer to “what’s actually blocking revenue right now?” If that sounds close, the audit is built for you.

You get a clear picture of how you win and lose revenue today, where it leaks, and what to do about it in the next 90 days. That includes a simple map of your funnel, a short list of metrics that matter, the changes to make first, and a 30/60/90 day plan your team can run without you on every deal. You also get a board-friendly summary you can share with investors and your leadership team.

This is not a slide show full of suggested ideas. The work is focused on one thing: fixing the way your whole go-to-market engine works across ICP, messaging, funnel, handoffs, people, and tools. Instead of random tactics, you leave with a short, ranked, and planned list of changes that tie straight to increasing revenue. And we can implement those changes for you from the next day of completing the 90-day plan. A commercial board member can advise you on what to do, but they don't have the bandwidth, time, and sometimes tactical or technical skills to implement those ideas within your own organisation.

You set aside 14 hours, over 3 weeks and we'll deliver. You share read-only CRM access or exports, your current decks, messaging, customers calls and join a few short catch ups and a readout session. We're talking a few hours a week and that's it.

You start to get value within the first few days when we share feedback on your current messaging. By the end of the first week, you'll have a v.1 improved messaging. By week two, you'll have the outbound narrative, business case creation process, funnel leakage map, v.2 messaging. And within three weeks, you'll receive your GTM audit, 90-day plan and how we can work together after this initial project.

You can run the plan with your own team, or keep working together with us if you want us to implement the plan. Normally, we'll take either a builder's role or take complete accountability in a fractional leadership role, driving revenue, supporting on key customer calls and building a funnel that generates qualified leads. The audit stands alone and already gives you a clear, practical path to follow on your own, but 90% + of our audits become implementation customers.